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Legnotura

Woodpanels: Design Solution of Timeless Connection to Piece of Nature

YEAR

2024

CLIENT

PT Diana Gaharu Persada

INDUSTRY

Creative Industry

WORK SCOPE

Verbal Identity, Brand Development

The name was our neological interpretation from the word ‘wood (legno) from nature (tura)’.
The brand’s vision is ‘To enable sustainable living through timeless nature-inspired products’.

The logo design carries the concepts of Nature, inspired by wood grain or tree’s cambium; Organic Structure of “O’ symbolizes full circle that grow; and ‘Finger Print’, as gesture of a personalized decoration.

The custom-made fonts were created to bring distinctive stylish character to the brand. The new identity represents an organized, elegant and artistic mark.

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