top of page

ABOUT KOOKKING DESIGN

Over 25 years of experience in building brands that matter

Kookking Design is led by Nico A. Pranoto, a senior brand consultant and passionate story-teller who combines strategic thinking with meticulous design taste. Beyond creative direction, he utilizes market logic to engineer corporate identity & communication systems that drive business growth.

Having 2.5 decades of experience in the creative industry, he and his team help build powerful branding for corporates and business owners. Transforming corporate issues, service challenges, business ideas, and B2B strategies into well-grounded concepts to create compelling identities and impactful design.

As a mentor, Nico passionately shares his skills, knowledge and experiences through branding courses, design lectures, and as a speaker for numerous seminars. He continuously inspires as a coach for many corporate trainings and creative workshops, alongside multitude roles of service to the Indonesian Graphic Designers Association.

Our Philosophy

“Building brand is like cooking… kitchen is the process where passion are being perfected."

“Branding help you decide to be different, and define your distinction.

Never applying a one-size-fits-all approach, every project is distinctively shaped by unique needs and context of each business. From start-ups to corporations, our focus remains absolute: clarity, relevance, and long-term impact. We dive deep into the DNA of your business to ensure every creative decision serves the core objectives.

Why KookKing Design

Our specialty is to help discover company’s brand essence, crafting authentic narratives, generating visual attention, and supporting better creative results.

Our systematic method uses a simple, unorthodox yet comprehensive process, that turns research into strategy, followed by conceptual exploration and design implementation.


Our solution of integrated branding programs are formulated to cater to the major aspects of business, brand and design to work effectively, harmoniously and optimally.

Through 25 years of progressive branding practices, we were fortunate to be trusted by many corporations, retail services, local start-ups, NGO’s and others.

Discover our works

View All Projects
bottom of page