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Sit & Stay

Branding The First Dog Hotel and Daycare in Bali

YEAR

2016

CLIENT

Private

SERVICE TYPE

Brand Design

“Sit & Stay” unmistakably command attention for a dog daycare service, as partner for your best friend’s second home. We took the freedom to use typography elements as symbol, a simpler yet distinctive approach of wordmark identity.

The usage of ampersand “&” playfully marks many meanings, a dog daycare & a canine hotel; clean & comfort (hygienic environment & great services); a pets’ heaven & a chill out station; It is the place for dog lovers to meet & greet, as well as to socialized & be pampered, the venue to be happy & healthy, to our guests & also to the business. The “&” represents “true friendship between man & his best friend.

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